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Evolution of the Porsche Crest.


tomo
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I wonder why they took "Stuttgart" off the previous creast crest?

I would have left out the honeycomb, leave it clean and flat ... but I guess they need something to think about for the next three years 😁 ...

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Another interesting fact is that it is the same horse on both the Porsche and Ferrari logos.

A famous Italian WW1 pilot had the horse on his plane and his Mother, a Countess, suggested Enzo take on the logo for good luck after winning a race (although her son had been shot down and killed...). Apparently the pilot had the Stuttgart horse on his plane to honour the German pilots he had shot down from the Stuttgart area.

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46 minutes ago, MFX said:

Another interesting fact is that it is the same horse on both the Porsche and Ferrari logos.

A famous Italian WW1 pilot had the horse on his plane and his Mother, a Countess, suggested Enzo take on the logo for good luck after winning a race (although her son had been shot down and killed...). Apparently the pilot had the Stuttgart horse on his plane to honour the German pilots he had shot down from the Stuttgart area.

Have always wondered bout the horse, Well done 👏 

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https://www.stpaul.porschedealer.com/why-are-the-porsche-and-ferrari-logos-similar/

The Ferrari Logo

The origins behind the Ferrari logo are slightly less straightforward. As legend has it, the prancing horse in the Ferrari logo was used by World War I Italian fighter pilot Francesco Baracca on the side of his plane.

As he tells it, Enzo Ferrari met Countess Paolina of Ravenna after winning a race at the Savio track in 1923. It was the Countess who would go on to tell Ferrari to add the logo to his cars, insisting the logo would bring good luck. The logo, she explained, adorned her son Count Francesco Baracca’s World War I fighter plane —Baracca was Italy’s top fighter pilot. The distinctive yellow shield would first appear in 1932 on the Ferrari Alfa Romeo. Over time, the logo would be redesigned from the coat of arms shield to the more simple rectangle that you probably recognize today.

What isn’t entirely explained is why the coat of arms of a German town appeared on an Italian’s WWI fighter plane. Some rumors claim that Baracca used the logo on his plane to honor a vanquished German foe, who’d used the symbol of the prancing pony on his own plane because he was from, you guessed it, Stuttgart.

https://www.ferrarilakeforest.com/manufacturer-information/ferrari-logo-history/

The Horse of Francesco Baracca

The black horse was originally a symbol of Count Francesco Baracca, a legendary Italian air force ace during World War I; he painted it on the side of every plane he flew. Some historians trace the horse back to 1692, where a similar design was found on a banner of the Duke of Savoy, while others claim the horse was simply a reminder of home and his family’s stables, but there are also accounts of the horse being a badge — evidence that Baracca shot down a pilot from Stuttgart, Germany, where the city crest bears a similarly styled prancing horse.

What we do know is that Baracca flew into battle with a black prancing horse on his planes, and he died young. On June 19, 1918, he was shot down after 34 victorious duels. His reputation made Baracca a beloved national hero, but how did his horse arrive on Ferrari models across the globe? In 1923, Enzo Ferrari won an opportunity to meet Count Enrico Baracca and Countess Paolina Baracca in person after winning a race at the Savio circuit in Ravenna. And it was there when the Countess suggested Enzo should brand his vehicles with the prancing horse for good luck.

What about the canary yellow background? That’s a tribute to Modena, Italy, the hometown of Enzo Ferrari. And the letters “S” and “F” that you’ll see on early versions of the Ferrari logo and on modern “shield” versions stands for “Scuderia Ferrari,” literally “Ferrari Stables.”

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8 hours ago, Carrera28 said:

And the letters “S” and “F” that you’ll see on early versions of the Ferrari logo and on modern “shield” versions stands for “Scuderia Ferrari,” literally “Ferrari Stables.”

Many may be aware, that Enzo actually started Scuderia Ferrari, using the logo while he was running the Alfa Romeo race team, well before he built his own cars.

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